prototype // 001

*UPDATE 10/15*

We’ve been a bit quiet on here this summer, but all for good reason. In two weeks and change, we will be showing our first bicycle to the masses at Philly Bike Expo. It was here 371 days ago that we met Max of Pratt Frameworks, and where our prototype journey began to come to fruition. Over the course of the year we have developed and iterated on every design and fabrication decision possible, and have landed at the pinnacle of what we believe to be a modern Keating.

With touches like Ghisallo wooden rims, we took some liberty in paying tribute to our predecessor, but with modern geometry and some of our favorite components, we made sure the ride felt right at home. What has resulted we feel to be pretty darn special, and we think you’ll agree.

Find us in booth 1033 at PBE for a full reveal. In the meantime, below we’ve included a tiny snack.


Over the coming months we will be building our first prototype frame, the design and spirit of which will be authentically Keating.

Pulling from Keating's original designs and injecting a healthy dose of modern fit and finish, this new machine will embody the refinement of its contemporary cousins all while holding true to the bicycle's oldest virtue - a vehicle for freedom, fun and escape. 

With its steel frame, curved seat tube, aggressive angles and large tires, we think Keating had it right 120 years ago. 

As our build evolves so too will this page. In the meantime, here's a look at our 1897 Keating Model 42. A bicycle built to handle a range of needs - regarded in its original sales catalogue as "A wheel for road or tour, business or pleasure" - and the machine we will be referencing for our first bicycle. 


Zero-offset stems were typical of the era, but Keating's handlebar design was unique to him. Seen here in "Race" mode, the bar could be flipped for a more upright and comfortable riding position depending on the riders sensibilities.

Keating's "Direct Tangent Spokes" and custom low-flange hub - an early predecessor to todays straight-pull design.

Keating script leather saddle, standard on all models.

Maintaining chain tension with horizontal dropouts remains as relevant today as it did in 1897. Keating's remedy was quite novel for the time.